Graduate Course Proposal Form Submission Detail - PHA6225
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Submission Type: New
Course Change Information (for course changes only):
Comments: Elective for Grad Certificate in Pharmacy. To Chair. Are there similar courses? Emailed. GC appd 2/10/15. To USF Sys 2/27/15. Nmbr 6117 apprd as 6225. Eff 4/1/15. Updated to both online and face-to-face delivery 5/18/16
- Department and Contact Information
Tracking Number Date & Time Submitted 5038 2014-07-02 Department College Budget Account Number Graduate School RX Contact Person Phone Shyam S Mohapatra 8139748568 firstname.lastname@example.org
- Course Information
Prefix Number Full Title PHA 6225 Invention, Innovation and Entrepreneurship Is the course title variable? N Is a permit required for registration? Y Are the credit hours variable? N Is this course repeatable? Y If repeatable, how many times? 1 Credit Hours Section Type Grading Option 3 C - Class Lecture (Primarily) R - Regular Abbreviated Title (30 characters maximum) Entrepreneurship Course Online? Percentage Online O - Online (100% online) 0
Students will develop a theoretical and practical understanding of product development, including actions and methods appropriate in each phase using estimations, spreadsheets and geometric models
A. Please briefly explain why it is necessary and/or desirable to add this course.
B. What is the need or demand for this course? (Indicate if this course is part of a required sequence in the major.) What other programs would this course service?
Since ~80% of all entrepreneurial start-ups fail due to ineffectual management in bringing a new product or service to market in a sustainable and profitable manner, and insufficient capital to remain solvent in the long-term, a keen understanding of the new product development process is a sine qua non for the successful entrepreneur. In an age of rapid innovation and product obsolescence, a companyís livelihood may very well depend on its ability to bring fresh, competitive products to market in a timely manner. This course seeks to aid students by increasing their product-development IQ. Thus, the objective of this course is to develop an understanding of how to overcome resource constraints to lucratively create a new product, manage its production and maintain sales growth. The course is designed to prepare business, engineering and entrepreneurship students to contribute to the development of strategies and tasks relevant to new product development. The skills developed will enable students to analyze and develop product strategies regardless of their specific functional role. During the course, students will learn new product development processes to maximize success, enhance problem-solving skills and ability to think analytically, strengthen general management skills including the ability to deal with ambiguity, work collaboratively, and communicate effectively, and learn how to create, translate, and prototype a new product based upon customerís needs vs. cost.
C. Has this course been offered as Selected Topics/Experimental Topics course? If yes, how many times?
D. What qualifications for training and/or experience are necessary to teach this course? (List minimum qualifications for the instructor.)
Instructor must have PhD
- Other Course Information
The objectives of this course are:
1. To develop an understanding of how to overcome resource constraints to lucratively create a new product, manage its production and maintain sales growth.
2. Discuss strategies and tasks relevant to new product development.
3. Understanding ways to maximize success, enhance problem-solving skills and ability to think analytically
4. Strengthen general management skills including the ability to deal with ambiguity, work collaboratively, and communicate effectively
5.Learn how to create, translate, and prototype a new product based upon customerís needs vs. cost.
6. introduce students to starting, leading and growing new ventures and start-up companies
7. The course will cover intellectual property segments including computer software (protected by copyright) and hardware (by patents).
B. Learning Outcomes
At the end of this course the students will be able to:
1. To generate viable business ideas
2. To recognize basic entrepreneurial leadership concepts including the nature of leadership, awareness of leadership traits, developing leadership skills, creating a vision, setting the tone, listening to out-group members, overcoming obstacles, and addressing values in leadership
3. Understanding of the techniques used to analyze the market opportunities for new inventions and intellectual properties
4. Analyze opportunities that have significant additional complexity due to high capital requirements, longer time frames of development and significant potential regulatory oversight
5. Understanding of how to overcome resource constraints to lucratively create a new product, manage its production and maintain sales growth
6. Learn new product development processes to maximize success, enhance problem-solving skills and ability to think analytically, strengthen general management skills including the ability to deal with ambiguity, work collaboratively, and communicate effectively, and learn how to create, translate, and prototype a new product based upon customerís needs vs. cost.
C. Major Topics
1. Development of process and organizations
2. Business modeling and product planning
3. Strategies to identify customer needs
4. Product specifications
5. Concept generation\Concept selection
6. Product architecture testing
7. Design for manufacturing
9. Robust design
10. Intellectual property
11. Product development economics
12. Managing projects
PRODUCT DESIGN AND DEVELOPMENT BY ULRICH AND EPPINGER (3RD ED., MCGRAW-HILL, 2003)
E. Course Readings, Online Resources, and Other Purchases
Primary articles from the literature and/or reviews relevant to the lecture topics may be assigned on a weekly basis.
F. Student Expectations/Requirements and Grading Policy
Students should study ALL material covered in class. There will be three exams. In addition, there will be two homework assignments, two project write-ups and one debate. The grade will be base on the following:
Exam-1 1x70 points = 70
Exam-2 1x70 points = 70
Final exam 1X 80 points = 80
Projects 2x15 points = 35
Homework assigments 2x 15 points = 30
Debate 1x20 points = 20
Total = 300
G. Assignments, Exams and Tests
The completion of two scheduled projects, two assignments, one debate and three exams is compulsory for every student. The assignments, projects and exams must be submitted on time and late submission will result in a grade of F and possible other penalties
H. Attendance Policy
Course Attendance at First Class Meeting Ė Policy for Graduate Students: For structured courses, 6000 and above, the College/Campus Dean will set the first-day class attendance requirement. Check with the College for specific information. This policy is not applicable to courses in the following categories: Educational Outreach, Open University (TV), FEEDS Program, Community Experiential Learning (CEL), Cooperative Education Training, and courses that do not have regularly scheduled meeting days/times (such as, directed reading/research or study, individual research, thesis, dissertation, internship, practica, etc.). Students are responsible for dropping undesired courses in these categories by the 5th day of classes to avoid fee liability and academic penalty. (See USF Regulation Ė Registration - 4.0101,
Attendance Policy for the Observance of Religious Days by Students: In accordance with Sections 1006.53 and 1001.74(10)(g) Florida Statutes and Board of Governors Regulation 6C-6.0115, the University of South Florida (University/USF) has established the following policy regarding religious observances: (http://usfweb2.usf.edu/usfgc/gc_pp/acadaf/gc10-045.htm)
In the event of an emergency, it may be necessary for USF to suspend normal operations. During this time, USF may opt to continue delivery of instruction through methods that include but are not limited to: Blackboard, Elluminate, Skype, and email messaging and/or an alternate schedule. Itís the responsibility of the student to monitor Blackboard site for each class for course specific communication, and the main USF, College, and department websites, emails, and MoBull messages for important general information.
I. Policy on Make-up Work
There will be no make-up opportunities for missed homework, assignments and student debates. Students will be permitted to make up exams missed
J. Program This Course Supports
Graduate Certificate in Pharmacy Update and Practice Management
- Course Concurrence Information