Graduate Course Proposal Form Submission Detail - SPB6735
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Approved by SCNS
Submission Type: New
Course Change Information (for course changes only):
Comments: to GC 5/17/12 for proposed MS in Sports Mgmt; GC appd 6/18/12. to USF Syst 6/18/12. to SCNS 6/26/12. Appd eff 8/1/12
- Department and Contact Information
Tracking Number Date & Time Submitted 2875 2012-05-09 Department College Budget Account Number Management BA 140500 Contact Person Phone Sally Riggs Fuller 8139741766 firstname.lastname@example.org
- Course Information
Prefix Number Full Title SPB 6735 Global Environment of Sport Is the course title variable? N Is a permit required for registration? Y Are the credit hours variable? N Is this course repeatable? If repeatable, how many times? 0 Credit Hours Section Type Grading Option 3 C - Class Lecture (Primarily) - Abbreviated Title (30 characters maximum) Course Online? Percentage Online C - Face-to-face (0% online) 0
This course examines the global economic, social, political, technological, and legal environments of sport, the marketing factors driving globalization, and the challenges of intercultural management in sport organizations.
A. Please briefly explain why it is necessary and/or desirable to add this course.
B. What is the need or demand for this course? (Indicate if this course is part of a required sequence in the major.) What other programs would this course service?
20-30 students per year
C. Has this course been offered as Selected Topics/Experimental Topics course? If yes, how many times?
D. What qualifications for training and/or experience are necessary to teach this course? (List minimum qualifications for the instructor.)
MBA concentration in Sport and Entertainment Management
- Other Course Information
Develop an understanding of the global nature of sports
2. Identify major social, cultural, ethical, economic and competitive issues facing international sport business
3. Discuss economic integration as it relates to global markets
4. Critically examine such global competitions as the World Cup and the Olympics
5. Describe U.S. global sport export and import models
B. Learning Outcomes
• Understand the body of knowledge in international sport business
• Become aware of regional, national and geographic specific sport cultures
• Develop an understanding of international sports competitions
• Comprehend consumer behavioral concepts, their trends and implications, and their role in the sport marketing mix
• Understand the historical development of international sport business and global sport expansion
C. Major Topics
Global environment and social, cultural, ethical, economic and competitive influences
E. Course Readings, Online Resources, and Other Purchases
Other readings as needed
F. Student Expectations/Requirements and Grading Policy
Students will be evaluated by their participation in class (30%), performance on one examination (40%), case analysis and presentation (30%)
G. Assignments, Exams and Tests
August 22 Introduction – Comparing U.S. Sport and Global Sport
August 29 Understanding culture and its role in sport acceptance and popularity – Guest Lecture by John Siner Why Sport Matters
September 5 Labor Day Holiday – No Class
September 12 NBA Globalization in China and India–why, what and where could it lead?
September 19 Case 12 – India
Giorgio Gandolfi –Professional Italian Basketball
September 26 Case 8 – Cricket and twenty-20
October 3 Case 27 – Korean Baseball
October 10 Tom Fox – President Arsenal - EPL
October 17 Case 7 - Coast to Coast
October 24 Case 14 – Rugby
October 31 Case 4 Cycling
November 7 Case 2 – NHL Hockey
November 14 Case 25 Tour de France
November 21 The Olympics – Case 16
November 28 ManU – is it really all that? Chadwick & Arthur 114-134
Kuper – 1-112, 157-178
December 5 Student Choice
H. Attendance Policy
Course Attendance at First Class Meeting – Policy for Graduate Students: For structured courses, 6000 and above, the College/Campus Dean will set the first-day class attendance requirement. Check with the College for specific information. This policy is not applicable to courses in the following categories: Educational Outreach, Open University (TV), FEEDS Program, Community Experiential Learning (CEL), Cooperative Education Training, and courses that do not have regularly scheduled meeting days/times (such as, directed reading/research or study, individual research, thesis, dissertation, internship, practica, etc.). Students are responsible for dropping undesired courses in these categories by the 5th day of classes to avoid fee liability and academic penalty. (See USF Regulation – Registration - 4.0101,
Attendance Policy for the Observance of Religious Days by Students: In accordance with Sections 1006.53 and 1001.74(10)(g) Florida Statutes and Board of Governors Regulation 6C-6.0115, the University of South Florida (University/USF) has established the following policy regarding religious observances: (http://usfweb2.usf.edu/usfgc/gc_pp/acadaf/gc10-045.htm)
In the event of an emergency, it may be necessary for USF to suspend normal operations. During this time, USF may opt to continue delivery of instruction through methods that include but are not limited to: Blackboard, Elluminate, Skype, and email messaging and/or an alternate schedule. It’s the responsibility of the student to monitor Blackboard site for each class for course specific communication, and the main USF, College, and department websites, emails, and MoBull messages for important general information.
I. Policy on Make-up Work
Make-up work only given in the case of documeneted emergency.
The University’s policies on academic dishonesty and disruption of the academic process are clearly set forth in the USF Graduate Catalog. These policies will be strictly enforced. Please be advised that punishment for academic dishonesty, including plagiarism, includes an automatic “F” (or “FF”) in the course, and action that may result in suspension or expulsion.
J. Program This Course Supports
MBA concentration in Sport and Entertainment Management
- Course Concurrence Information