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Graduate Course Proposal Form Submission Detail - ENT6186

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Current Status: Approved, Permanent Archive - 2010-04-06
Campus: Tampa
Submission Type: New
Course Change Information (for course changes only):
Comments: GC approved 9/18; sent to USF SCNS Office 10/12/09; SCNS approved 10/27/09, effective 1/2010.


  1. Department and Contact Information

    Tracking Number Date & Time Submitted
    2211 2009-10-12
     
    Department College Budget Account Number
    BA 140600 10000 BA0056
     
    Contact Person Phone Email
    Sean Lux 47820 slux@coba.usf.edu

  2. Course Information

    Prefix Number Full Title
    ENT 6186 Strategic Market Assessment

    Is the course title variable? N
    Is a permit required for registration? Y
    Are the credit hours variable? N
    Is this course repeatable?
    If repeatable, how many times? 0

    Credit Hours Section Type Grading Option
    3 C - Class Lecture (Primarily) R - Regular
     
    Abbreviated Title (30 characters maximum)
    Strategic Mkt Assessmt
     
    Course Online? Percentage Online
    - 0

    Prerequisites

    None

    Corequisites

    None

    Course Description

    This course is designed to enable the student to gain an in-depth understanding of the techniques used to analyze market opportunities for new inventions and intellectual properties


  3. Justification

    A. Please briefly explain why it is necessary and/or desirable to add this course.

    Replacing Selected Topics with Permanent number; already listed in program

    B. What is the need or demand for this course? (Indicate if this course is part of a required sequence in the major.) What other programs would this course service?

    Required for MS in EAT students; elective for MBA students

    C. Has this course been offered as Selected Topics/Experimental Topics course? If yes, how many times?

    Yes, 3 or more times

    D. What qualifications for training and/or experience are necessary to teach this course? (List minimum qualifications for the instructor.)

    Terminal degree in business discipline or engineering and/or sciences with four years relevant work experience.


  4. Other Course Information

    A. Objectives

    This course is designed to develop advanced market problem solving skills, critical decision-making processes for intellectual properties and new technologies, and technology planning skills benefiical in multiple disciplines.

    B. Learning Outcomes

    Students should have a basic understanding of the technology transfer process and an indepth understanding of intellectual property and market assessment. Learning outcomes are assessed in two possible ways. First, all student teams present their findings to outside experts from the scientific and business communities as part of their final presentation. These outside members provide candid feedback on their perceptions of the student's work. Second, most student projgects are done on actual newly developed technologies. Student teams also receive feedback through interaction with the technology's principal investigator.

    C. Major Topics

    Evaluating intellectual property strength

    Evaluating potential markets for technology commercialization.

    University technology transfer process.

    D. Textbooks

    Technology Ventures by Richard C. Drof and Thomas H. Byers

    E. Course Readings, Online Resources, and Other Purchases

    F. Student Expectations/Requirements and Grading Policy

    G. Assignments, Exams and Tests

    H. Attendance Policy

    Course Attendance at First Class Meeting Policy for Graduate Students: For structured courses, 6000 and above, the College/Campus Dean will set the first-day class attendance requirement. Check with the College for specific information. This policy is not applicable to courses in the following categories: Educational Outreach, Open University (TV), FEEDS Program, Community Experiential Learning (CEL), Cooperative Education Training, and courses that do not have regularly scheduled meeting days/times (such as, directed reading/research or study, individual research, thesis, dissertation, internship, practica, etc.). Students are responsible for dropping undesired courses in these categories by the 5th day of classes to avoid fee liability and academic penalty. (See USF Regulation Registration - 4.0101,

    http://usfweb2.usf.edu/usfgc/ogc%20web/currentreg.htm)

    Attendance Policy for the Observance of Religious Days by Students: In accordance with Sections 1006.53 and 1001.74(10)(g) Florida Statutes and Board of Governors Regulation 6C-6.0115, the University of South Florida (University/USF) has established the following policy regarding religious observances: (http://usfweb2.usf.edu/usfgc/gc_pp/acadaf/gc10-045.htm)

    I. Policy on Make-up Work

    J. Program This Course Supports

    MS in Entrepreneurship


  5. Course Concurrence Information

    Grad Certificate; MBA



- if you have questions about any of these fields, please contact chinescobb@grad.usf.edu or joe@grad.usf.edu.