Apply to USF Now | Graduate Admissions | Events & Workshops | Giving to the Office of Graduate Studies

Graduate Course Proposal Form Submission Detail - ENT6606

Edit function not enabled for this course.

Current Status: Approved, Permanent Archive - 2010-04-06
Campus: Tampa
Submission Type: New
Course Change Information (for course changes only):
Comments: GC approved 9/18; sent to USF SCNS Office 10/12/09; SCNS approved 10/27/09, effective 1/2010.

  1. Department and Contact Information

    Tracking Number Date & Time Submitted
    2210 2009-10-12
    Department College Budget Account Number
    BA 140600 10000 BA0056
    Contact Person Phone Email
    Sean Lux 47820

  2. Course Information

    Prefix Number Full Title
    ENT 6606 New Product Development

    Is the course title variable? N
    Is a permit required for registration? Y
    Are the credit hours variable? N
    Is this course repeatable?
    If repeatable, how many times? 0

    Credit Hours Section Type Grading Option
    3 C - Class Lecture (Primarily) R - Regular
    Abbreviated Title (30 characters maximum)
    Product Development
    Course Online? Percentage Online
    - 0





    Course Description

    This course is designed to prepare both business and engineering students to contribute to the development of strategies and tasks relevant to new product introductions. The skills developed wil lenable students to analyze and develop product strategies.

  3. Justification

    A. Please briefly explain why it is necessary and/or desirable to add this course.

    Replacing Selected Topics with Permanent number; already listed in program

    B. What is the need or demand for this course? (Indicate if this course is part of a required sequence in the major.) What other programs would this course service?

    Required for MS in EAT students; elective for MBA students

    C. Has this course been offered as Selected Topics/Experimental Topics course? If yes, how many times?

    Yes, 3 or more times

    D. What qualifications for training and/or experience are necessary to teach this course? (List minimum qualifications for the instructor.)

    Terminal degree in business discipline or engineering and/or sciences with four years relevant work experience.

  4. Other Course Information

    A. Objectives

    Students will:

    1. develop techniques for improving new product development processes to maximize the likelihood of success.

    2. enhance their problem solving skills and ability to think analytically.

    3. strengthen their general management skills including the ability to deal with ambiguity, work collaboratively, and communicate effectively.

    B. Learning Outcomes

    Students should be able to take a new product from concept to prototyping after completing the course. Learning outcomes are assessed by having outside professionals attend the final student team presentations and provide feedback on the viability and likelihood of the product's market success.

    C. Major Topics

    Brainstorming for innovation

    Product development process


    D. Textbooks

    White, M.A., Brutom, G.D. The Management of Technology and Innovation: A Strategic Approach. Mason, Ohio: Thompson Southwestern. ISBN Number 0-324-14497-0

    Casebook for the course available at Pro-Copy

    E. Course Readings, Online Resources, and Other Purchases

    F. Student Expectations/Requirements and Grading Policy

    G. Assignments, Exams and Tests

    H. Attendance Policy

    Course Attendance at First Class Meeting Policy for Graduate Students: For structured courses, 6000 and above, the College/Campus Dean will set the first-day class attendance requirement. Check with the College for specific information. This policy is not applicable to courses in the following categories: Educational Outreach, Open University (TV), FEEDS Program, Community Experiential Learning (CEL), Cooperative Education Training, and courses that do not have regularly scheduled meeting days/times (such as, directed reading/research or study, individual research, thesis, dissertation, internship, practica, etc.). Students are responsible for dropping undesired courses in these categories by the 5th day of classes to avoid fee liability and academic penalty. (See USF Regulation Registration - 4.0101,

    Attendance Policy for the Observance of Religious Days by Students: In accordance with Sections 1006.53 and 1001.74(10)(g) Florida Statutes and Board of Governors Regulation 6C-6.0115, the University of South Florida (University/USF) has established the following policy regarding religious observances: (

    I. Policy on Make-up Work

    J. Program This Course Supports

    MS in Entrepreneurship

  5. Course Concurrence Information

    Grad Certificate; MBA

- if you have questions about any of these fields, please contact or