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Graduate Course Proposal Form Submission Detail - GEB6368
Tracking Number - 2136

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Current Status: Approved, Permanent Archive - 2011-04-04
Campus: St Petersburg
Submission Type: New
Course Change Information (for course changes only): None
Comments: USF STPT approved 10/4/10; To USF Institutions for concurrence by 10/15/10. SCNS approved. Number from 6xxx to 6368

Detail Information

  1. Date & Time Submitted: 2008-10-27
  2. Department: USF St. Petersburg MBA Program
  3. College: BP
  4. Budget Account Number: 140100
  5. Contact Person: Alison Watkins
  6. Phone: 34086
  7. Email:
  8. Prefix: GEB
  9. Number: 6368
  10. Full Title: Global Business Environment
  11. Credit Hours: 3
  12. Section Type: D - Discussion (Primarily)
  13. Is the course title variable?: N
  14. Is a permit required for registration?: Y
  15. Are the credit hours variable?: N
  16. Is this course repeatable?:
  17. If repeatable, how many times?: 0
  18. Abbreviated Title (30 characters maximum): Global Bus Environ
  19. Course Online?: C - Face-to-face (0% online)
  20. Percentage Online: 0
  21. Grading Option: R - Regular
  22. Prerequisites: Completion of USF St. Petersburg MBA prerequisites and in good standing in the USF SP MBA Program
  23. Corequisites: None
  24. Course Description: An overview of how international business operates in the changing global environment. The course looks at emerging patterns of international trade, foreign investment and international competitiveness for both large corporations and small firms.

  25. Please briefly explain why it is necessary and/or desirable to add this course: This course has been offered in the USF St. Petersburg MBA program since its inception in 2004 under a temporary selected topics GEB prefix.
  26. What is the need or demand for this course? (Indicate if this course is part of a required sequence in the major.) What other programs would this course service? Elective course within MBA program. Course cannot be applied towards any other program or degree.
  27. Has this course been offered as Selected Topics/Experimental Topics course? If yes, how many times? Yes, 4 times
  28. What qualifications for training and/or experience are necessary to teach this course? (List minimum qualifications for the instructor.) PhD in a business related discipline and either academically or professionally qualified under definitions of the International Association to Advance Collegiate Schools of Business (AACSB).
  29. Objectives: Determine how business can operate successfully in a global environment.

    Determine the changing patters of trade and foreign investment.

    Examine how small and large firms can compete in a more competitive environment.

    Examine how the economic, political, social, and competitive forces are shaping the global environment.

  30. Learning Outcomes: 1. At the end of this course students will be able to analyze and evaluate complex issues on the global environment of business.

    2. At the end of this course students will be able to design and propose policies for the creation of value through the integrated production and distribution of goods and services.

  31. Major Topics: Global economy, international trade, multinational corporations, current topics on international business.
  32. Textbooks: Global Business Today - 5th Edition. (2010) by Charles W.L. Hill.
  33. Course Readings, Online Resources, and Other Purchases: Various and contemporary readings from business publications like the Wall Street Journal, The Economist, and Harvard Business Review. Assignments will differ each semester based on current events.
  34. Student Expectations/Requirements and Grading Policy: Students should be expected to master the ability to plan a business strategy for a firm in the international arena. This would entail either the marketing of a new product or service, or the application of new techniques to a production process in an overseas environment. Students should also be expected to understand the cultural differences that firms face when doing business in the global area. Students will also have to work in teams in analyzing business conditions in a selected foreign country. The team will make an oral presentation to the class.

    Determination of Final Grade:

    Team Country Analysis - 10%

    Comparison Spreadsheet - 10%

    Video Write-Up - 15%

    Monthly Tests - 30%

    Final Exam - 20%

    Weekly Participation - 10%

    Final Grades Distributed as Follows:

    A > 92%

    A- > 88%

    B+ > 84%

    B > 80%

    C+ > 74%

    C > 70%

    D < 70%

  35. Assignments, Exams and Tests: I. Course Introduction: Globalization of Business Today

    (Chapter 1 of Hill; Case Study of GE)

    II. Politics, Institutions and International Business

    (Chapter 2 of Hill; Case studies of India, Venezuela, Nigeria, and China)

    III. Cultural Differences

    (Chapters 3 and 4 of Hill. Case studies of McDonald's in India, Islamic Capitalism in Turkey, and Wal-Mart's globalization)

    IV. International Trade Theory

    (Chapter 5 in Hill; Case studies on the Ecuadorian Rose Industry, Off-shoring of White Collar Jobs, and Trade and IT)

    FIRST EXAM: Chapters 1-4

    V. Political Economy of Trade: The GATT, the WTO, the Doha Rounds of Trade Negotiations, Protectionism:

    VI. In-Class Team Presentations

    VII. Foreign Direct Investment

    (Chapter 7 of Hill; Case studies of Mittal Steel, Cemex and Starbucks)

    VIII. Regional Economic Integration

    (Chapter 8 of Hill; Case studies on the European Energy Market, NAFTA, and the U.S. Textile Industry)

    SECOND EXAM: Chapts 5-7

    IX. The Foreign Exchange Market

    (Chapter 9 in Hill; Case studies on Hyundai and Kia, Volkswagen's Foreign Exchange Strategy, and the Dollar in international marketes

    X. The Global Monetary System

    (Chapter 10 in Hill; Case studies on Argentina's Monetary Crisis, Oil Prices and Recycling Petrodollars, and China's pegged currency.

    XI. International Business Strategies

    (Chapter 11 in Hill; Case studies on the strategies of Coca-Cola, Proctor and Gamble, Cisco, and IKEA.

    THIRD EXAM; Chapters 8-10

    XII. Entering Foreign Markets, Strategic Alliances and Creating Competitive Advantage

    (Chapter 12 in Hill; Case studies on GE's joint ventures, Tesco's joint strategy, and JCb in India)


    XIII. Global Production, Outsourcing and Logistics

    (Chapter 14 of Hill; Case studies on Boeing, Philips, and HP)

    XIV. Global Marketing and R&D

    (Chapter 15 of Hill; Case studies on Unilever, Castrol Oil, and Levi Strauss)

    FOURTH EXAM: Chapters 11 and 14

    XV. Global Human Resource Management

    (Chapter 16 of Hill; Case studies on Lenovo, Shell, and XCO)


  36. Attendance Policy: Students are expected to attend each class and engage in class participation. Unexcused absences will be taken into consideration when awarding the class participation grade for the class.

    Religious Observances:

    The USF Policies and Procedures Manual states that No student shall be compelled to attend class or sit for an examination at a day or time prohibited by his or her religious belief. In accordance with the University policy on observance of religious holy days, students are expected to notify their instructors if they intend to be absent for a class or announced examination PRIOR to the scheduled meeting.

  37. Policy on Make-up Work: Students must contact the instructor if they are going to miss an exam. The instructor will decide the proper make-up exam to give. Students who miss oral presentations will not be allowed to make up the presentation and their class participation grade is adjusted accordingly.

    Academic Dishonesty:

    The professor teaching this course adheres strictly to the academic dishonesty policy of the University of South Florida. Please review the USF policy on Academic Dishonesty on the web at:

  38. Program This Course Supports: MBA
  39. Course Concurrence Information: None

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