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Graduate Course Proposal Form Submission Detail - GEB6118

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Current Status: Approved, Permanent Archive - 2011-04-04
Campus: St Petersburg
Submission Type: New
Course Change Information (for course changes only):
Comments: USF-STPT has approved; cleared concurrence cycle with USF Institutions. To SCNS 11/15/10. SCNS approved. Number from 6xxx to 6118


  1. Department and Contact Information

    Tracking Number Date & Time Submitted
    2134 2008-10-27
     
    Department College Budget Account Number
    USF St. Petersburg MBA Program BP 140100
     
    Contact Person Phone Email
    Alison Watkins 34086 awatkins@mail.usf.edu

  2. Course Information

    Prefix Number Full Title
    GEB 6118 Business Enterprise

    Is the course title variable? N
    Is a permit required for registration? Y
    Are the credit hours variable? N
    Is this course repeatable?
    If repeatable, how many times? 0

    Credit Hours Section Type Grading Option
    3 D - Discussion (Primarily) R - Regular
     
    Abbreviated Title (30 characters maximum)
    Business Enterprise
     
    Course Online? Percentage Online
    B - Face-to-face and online (separate sections) 0

    Prerequisites

    Completion of USF St. Petersburg MBA prerequisites and in good standing in the USF SP MBA Program

    Corequisites

    None

    Course Description

    The course applies knowledge in finance, marketing, management and accounting in determining how a business enterprise is formed and operated. The course will emphasize pre-business feasibility studies, start-up, management and succession or termination.


  3. Justification

    A. Please briefly explain why it is necessary and/or desirable to add this course.

    This course has been offered in the USF St. Petersburg MBA program since its inception in 2004 under a selected topics temporary GEB prefix.

    B. What is the need or demand for this course? (Indicate if this course is part of a required sequence in the major.) What other programs would this course service?

    Required for degree; course cannot be applied towards any other program or degree.

    C. Has this course been offered as Selected Topics/Experimental Topics course? If yes, how many times?

    Yes, 3 or more times

    D. What qualifications for training and/or experience are necessary to teach this course? (List minimum qualifications for the instructor.)

    PhD in a business related discipline and academically qualified under research definition of Association to Advance Collegiate Schools of Business (AACSB).


  4. Other Course Information

    A. Objectives

    1. Assess potential for creation of new business enterprises.

    2. Identify and apply key management skills required to succeed in a small enterprise environment.

    3. Understand how capital is raised by new and existing business firms.

    4. Understand marketing and pricing considerations by business firms.

    5. Develop plans for dealing with competition in the marketplace.

    B. Learning Outcomes

    1. Upon the completion of this course students will have the capacity to design solutions in new and unfamiliar circumstances through an integration of the knowledge of relevant academic disciplines.

    2. Upon the completion of this course students will be able to design and propose policies for the creation of value through the integrated production and distribution of goods, services, and information (from the acquisition of materials through production to distribution of products, services, and information).

    3. Upon completion of this course students will be able to compare and contrast finance theories and methods; to understand how capital is raised by a firm; and to evaluate financial reporting by companies.

    C. Major Topics

    Formation of new business firms

    Development of a Business Plan

    Capital markets, especially for new firms

    Economic environment in which firms operate

    Regulatory environment in which firms operate

    Marketing and pricing policies of firms.

    D. Textbooks

    Barringer, B.R. (2009). Preparing Effective Business Plans:

    Required Text:

    R. Barringer (2009):An Entrepreneurial Approach. Upper Saddle River: NJ. Pearson Prentice Hall. And, Business Plan Pro software. These are bundled under the ISBN 9780135032695.

    E. Course Readings, Online Resources, and Other Purchases

    Additional readings and assignments:

    Current topics will be assigned each semester based on their contemporary relevance. Some of the assignments will be internet based.

    F. Student Expectations/Requirements and Grading Policy

    Student Expectations:

    Students are expected to master entrepreneurial development through the following mechanisms:

    1. Exams—two exams will be administered during the semester. Exams will address material covered in the text, lectures, handouts, readings, and guest speakers. The format of the exams will be multiple choice and short answer/essay. A collection of short answer/essay questions will be provided as a review for each exam. Questions for the exams will come from those lists.

    2. Screen Project—each student will develop a business venture idea and complete a first screen analysis of the concept. Group members will decide on which of the ideas generated within the group they will used for their business plan project. The “First Screen analysis is included as Appendix 2.1 in the textbook.

    3. Business Plan Project—one of the major learning objectives of this class is for each student to be able to integrate knowledge from across disciplines and present viable decisions to business issues. To this end, students will be expected to complete an abbreviated business plan on a business concept their group has selected. At the end of this project, EACH TEAM will independently present a 5-10 minute “elevator pitch”. More details will be provided in a separate handout on this assignment.

    In this class, based upon the points earned, the following grades will be awarded:

    970-1000 A+

    920-969 A

    900-919 A-

    870-899 B+

    820-869 B

    800-819 B-

    770-799 C+

    720-769 C

    700-719 C-

    670-699 D+

    620-669 D

    600-619 D-

    G. Assignments, Exams and Tests

    Fall 2010 Course Outline:

    Tentative Course Schedule:

    (Chapters are from assigned text)

    Date Coverage

    8/25 Introduction/Group Formation

    9/1 Chapter 1

    9/8 Chapter 2

    9/15 Chapter 3 & 4

    9/22 Online Assignment

    9/29 Chapter 5

    10/6 EXAM 1

    10/13 Chapter 6

    10/20 Chapter 7

    10/27 Chapter 8

    11/3 Chapter 9

    11/10 Chapter 10

    11/17 Chapter 11

    11/24 Review

    12/1 Elevator Pitches and Project Due

    12/8 FINAL EXAM

    Determination of Final Grade:

    2 Exams @ 250 points 500 points

    Idea Generation-Screen Project 100 points

    Business Plan Project Group) 350 points

    Elevator Pitch for Plan (Group) 50 points

    Total 1000 points

    In this class, based upon the points earned, the following grades will be awarded:

    970-1000 A+

    920-969 A

    900-919 A-

    870-899 B+

    820-869 B

    800-819 B-

    770-799 C+

    720-769 C

    700-719 C-

    670-699 D+

    620-669 D

    600-619 D-

    H. Attendance Policy

    Attendance Policy – Re: Make up Discussion Grade

    You are expected to attend all classes. If you miss a class you get a zero for your discussion score for the missed class. If you must miss a class, with the instructor’s permission, a make-up assignment will be assigned by the instructor. This will be in the form of a research assignment, short paper and in-class presentation on a topic of the instructor’s choosing.

    Religious Observances: The USF Policies and Procedures Manual states that “No student shall be compelled to attend class or sit for an examination at a day or time prohibited by his or her religious belief. In accordance with the University policy on observance of religious holy days, students are expected to notify their instructors if they intend to be absent for a class or announced examination PRIOR to the scheduled meeting.”

    I. Policy on Make-up Work

    If you must miss a class, with the instructor’s permission, a make-up assignment will be assigned by the instructor. This will be in the form of a research assignment, short paper and in-class presentation on a topic of the instructor’s choosing.

    Academic Dishonesty:

    See USF Procedures for Academic Dishonesty or Disruption of Academic Process at http://www.stpt.usf.edu/spgrad/documents/GraduateCatalog_000.pdf (beginning on page 26).

    Because of the University’s commitment to academic integrity, plagiarism or cheating on course work or on examinations will result in penalties that may include a grade of “F” for the specific exam or course work and a grade of “F” or “FF” for the course. Any incident of academic dishonesty will be reported to the Dean of the College. Definitions and punishment guidelines for Plagiarism, Cheating, and Student Disruption of the Academic Process may be found at the web address listed above.

    J. Program This Course Supports

    MBA


  5. Course Concurrence Information



- if you have questions about any of these fields, please contact chinescobb@grad.usf.edu or joe@grad.usf.edu.